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Six Crucial Tips To Ensure Your B2B Blog Gets Found.
How many times have you read in social marketing books that your business needs a blog? Once? Twice? Forty or more times? It’s become something of a mantra for social marketing professionals and it’s...
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Can B2B Companies Succeed At Social Marketing? You Bet They Can!
Below is my recent interview with John Peter Mahoney on 88 Radio The Biz in Miami. We had a great discussion on what B2B companies need to do to further their marketing efforts, how social marketing...
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Has Social Marketing Completely Replaced Traditional?
If you were to talk to several social marketing agencies today, the standard meme of their pitches would be that traditional marketing – i.e., print ads, radio and TV commercials, direct mail,...
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Are Some Social Marketing Campaigns Just Going Through The Motions?
12 years ago I worked for a promotional company that was decidedly innovative, even though we didn’t think so at the time. Instead of simply creating promotions and sweepstakes and then filtering them...
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